Posts Everyone!
Tipping the scales at just a little under half a page, the Weekend to End Women’s Cancers ad in the Globe and Mail last week trumpeted IAMGOLD CEO Steve Letwin’s participation in the Princess Margaret Hospital Foundation mega event that’s has raised $120 million in the past 10 years. His team’s name? We are pink. […]
A song is re-born by Ann and Nancy Wilson. They nail Led Zeppelin’s iconic tune during the Led Zeppelin tribute at the Kennedy Centre in December. The song was played so often by talented amateurs shopping for a new guitar that Steve’s Music Store on Queen Street West forbid it to be played in the […]
Kimberley-Clark is growing its market share of the $2.6 billion feminine-protection market with Generation Know, an integrated marketing campaign aimed at 14 – 22 year olds says Brandchannel. The campaign features a “refreshingly direct” and explicit ask-anything website by UByKotex.com where young visitors can “Take action to be the first generation in the know.” “Girls today […]
One of the best of 2013 so far. Commander Chris Hadfield has gripped the Twitterverse with his three or four-a-day tweets featuring the most stunning views of our planet that Your Working Girl has ever clapped her eyes on. The International Space Station runs in the UTC, Coordinated Universal Time zone which is Greenwich Mean […]
…..So suggests Brandchannel. Maybe it’s true. Gillette is launching a ‘manscaping’ campaign fronted by Kate Upton of Sports Illustrated fame. Apparently men are cutting themselves to pieces. Not to worry. Gillette (and Ms Upton) are riding to the rescue of the body-shaving male demographic with a razor-sharp campaign that appeals to their inner stupid. Backlash, […]
Your Working Girl can sympathize with her sisters and brothers in the Occupy Wall Street Movement. And as a close neighbour of Occupy St. James’ Park in Toronto, she spent the day on Wednesday simultaneously hearing the church bells peal on live radio reports and through her open window. She understands and has herself, impatiently […]
Charity Intelligence has had pretty a good week. On Tuesday, November 15th, the most widely read newspaper in the country, the Toronto Star (average weekday circulation of 436,694) printed what looked like a verbatim Charity Intelligence press release referring to the launch of its “first-of-its-kind search engine to help Canadians decide where to donate.” (Are the […]
Your Working Girl loves newspapers. The more the merrier she cheerfully proclaims when given the opportunity. In print or online, she loves them all the same. In particular, she likes investigative journalism. It may come as a bit of a surprise to some Gentle Readers that, as a young woman, Your Working Girl herself wanted […]
Like Gil Grissom, who played a forensic expert on TV, Your Working Girl has three crimes[1] that really get her goat. And abuse of children is one of those crimes. So when Your Working Girl tuned into the fifth estate last night to watch Scouts Honour and one of the first shots was an insistent […]
After sharing a bountiful Thanksgiving with family and friends, Your Working Girl was walking to a working girl work-out when a high-definition vision of Don Cherry dressed like a Christmas tree skirt appeared before her like a caterwauling demon who refused to be batted away. Her heart raced. What was this vision? Why now? Because […]
Your Working Girl 